2014, the year that was on Instagram


To celebrate the year that was, we take a look back at some of our favourite jane iredale Instagrammers and posts for 2014 and also recommend our top five health/wellbeing/fashion/lifestyle accounts to follow for unlimited inspo in 2015.

Chloe Morello @chloemorello

One of our favourite Australian beauty guru’s, Chloe Morello is definitely one to watch. This year we introduced her to our fabulous range and saw some of our products featured in a few of her YouTube makeup tutorials.  She has truly mastered her craft and has a huge fan following including us; we can’t get enough of her. With over 300k fans on Instagram and 870K subscribers on YouTube, you might want to join the hype and learn some new makeup tricks, it’s definitely worth it.

Bonnie Gillies  @ozbeautyexpert

Oz Beauty Expert is a globetrotting makeup extraordinaire and we love her selection of jane iredale summer must-haves, it’s one of our favourite snaps of 2014! Who doesn’t love a good flat lay? Bonnie knows her stuff; she’s an experienced makeup artist and hairstylist with over 10 years experience. Make sure you check out her blog too, it’s full of insider secrets, great product suggestions, the latest celebrity beauty interviews and her very own TV station featuring her tutorials. No wonder she has over 21K Instagram followers and a fast growing fan base.

Ruby Golani @rubygolani

Dramatic makeup is Ruby’s forte – and for a young beauty gal she’s got makeup down pat. This vlogger’s Instagram is filled with glamorous makeup looks that we love to replicate. Her signature ‘Angelina Jolie’ pout and perfect winged eyeliner makes her unstoppable. With over 22k Instagram followers and over 202K subscribers to her YouTube channel, this Aussie makeup guru knows a thing or two about glam. Take a look at her mesmerising makeup tutorials on YouTube, but beware, you may get lost for hours!

Vydia Rishie @vydia

Sophisticated and stylish, Vydia has nailed a monochromatic and effortlessly chic Instagram account. She thrilled us when she posted jane iredale PurePresssed Powder as part of her Spring racing must-haves. With over 80K followers, this style queen is making waves across the globe. We are in awe of her fashion styling, interior inspo, shoe fetish and impeccable photography. Every city girl needs to be following this account. Love, love, love!

Emma Clapham  @emmaclapham (Creative Director @wholovesthat)

With a great mix of beauty, home inspo and general good times, Emma is clearly making the most of every moment. Her vibrant and honest take on life will have you begging for more. And that’s why she has a huge personal fan base of over 12k. Don’t stop at her personal account, pop over to @wholovesthat to see endless home ideas, gift inspo and more. She’s the creative director behind all those fabulous posts. We don’t know how she does it… one busy babe.

Here’s some of our other faves that we love following…

Melissa Ambrosini @melissaambrosini
Writer. Speaker. Self-love Teacher. Mean Girl Ass Kicker. Creator of #GetYourGlowOn Author of #12StepsToWellness

Sarah Wilson @ _sarahwilson_
Journalist, blogger + author of I Quit Sugar. Hobby = fighting wastage. Sydney :: New York :: London

Sporteluxe – @sporteluxe
A daily digital lifestyle publication dedicated to luxe health, luxe fitness and luxe living

My wholesome kitchen – @mywholesomekitchen
My Wholesome Kitchen creates and sells nutritious snacks and treats. They also offer event and office catering.

Amanda Bisk – @amandabisk
Former Australian Pole Vaulter, Exercise Physiologist, Qualified Yoga Instructor from Perth

Karima Mckimmie @shamelessfripperies
Sydney. Beauty. YouTube. Blog

Karissa Fanning – @ the_lane
For wedding inspo and the next jewellery or fashion must-have, plus some truly stunning quotes.


Zulu and Zephyr @zuluandzephyr
Australian clothing and swimwear label made for the sun, the salt and the sea.

States of Style Aus – @statesofstyleaus
From the West to the East of Australia, States of Style is all about where they went, what they wore, and where you can get it.

The Beach People – @thebeachpeople
Home of the original round towel & makers of sea essentials

Amanda Shadforth – @oraclefoxblog
Creative Director | Freelance Photographer + Stylist + Illustrator

Hope & May – @hopeandmay
Snapshots of travel, inspiration & new arrivals from around the globe! Visit their concept store in Byron Bay or shop their lifestyle range online

We hope you’ve enjoyed following us on Instagram this year @janeiredale_australia. We are planning for a bigger and brighter new year packed with new products, competitions, makeup looks, tips, news, reviews and events. It’s going to be HUGE!

Happy Holidays from all of us at jane iredale!

jane iredale mineral makeup

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