Power Brows and How to Master Them

A great brow product is worth its weight in gold. From Audrey’s squared edges to Brooke’s brushed out beauties and Kim’s perfectly polished pair, eyebrow trends may waver but a product that can do it all is a beauty bag staple. Having your eyebrows shaped professionally to suit your features is essential, but once you’ve left the salon, the pencil (or gel, or palette) is in your hands.

If you’ve been naturally blessed with full brows, then a brow gel is a must. jane iredale PureBrow Brow Gel can be combed through the brows to set unruly hairs in place, and the tinted formulas (blonde, brunette & auburn) can be used to match your hair colour between tints or simply to give the illusion of thicker, fuller brows. Brow gels have been known to set quickly and give the hair an almost “crunchy” texture, but our mineral formulas have a conditioning effect on the hair, moving with your brow hair for a truly natural look. PureBrow Brow Gel also comes in a clear formula, perfect for “no makeup” days or for setting your look after using a pencil. Our tip? Brush up the hairs at the inner edges of your eyebrows for a fresh, youthful look.

If your brows are sparse or simply need a bit of filling in, then a pencil is your ideal brow tool. A fine pencil will allow you to physically draw on hairs where you feel you may need them, allowing you to be as precise as you need. The jane iredale Retractable Brow Pencil has a very fine tip so you can really create thin, hair like strokes. The pencil also has a spoolie on one end, meaning you can use it to groom your brows prior to using the pencil, and brush the colour through the brows for a blended, feathered finish. This waterproof brow pencil comes in three natural shades, blonde (warm golden brown), Brunette (reddish brown) and Dark Brunette (Rich chocolate brown).

If versatility is important to you, be it for the hip pocket or for a lack of beauty bag space, then a regular eye pencil can double up as a great brow tool. jane iredale’s Eye Pencil in Taupe is perfect for filling in the brows on the go, and also doubles as an eyeliner to add subtle, natural looking definition to the lash line.

The GreatShape Eyebrow Kit is a favourite among our jane iredale fans, because its great for those who want to create both shape, depth and texture. First, use the spoolie to brush the brow hairs upward and out to make it easier to work with their natural shape. Use the fine brush to apply the clear wax where you need more depth of colour/fill, then use the same brush to apply the tinted brow powder where you’ve just applied the wax – the powder will adhere to the wax to create a texture that almost mimics that of natural hairs. Finish by combing the hairs to blend the product.

Brows can do wonders for your overall look, and we can’t stress enough how critical brow maintenance is for preserving your natural brow shape. Our tip, put the tweezers down, book an appointment with a brow specialist and embrace your perfect brow shape, that suits your face, your eyes and your hair colour.

It’s all in the detail – to view our entire range of brow and lash products click here.

Words and images by Gemma Watts @gemkwatts

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