Model holding PureMatch Liquid Concealer

Match & More!

NEW PureMatch Liquid Concealer

introducing

PureMatch Liquid Concealer

Meet your match and so much more with PureMatch, a skin-loving, multipurpose liquid concealer that conceals imperfections while nourishing the skin with weightless, natural-looking coverage. 

  • All-over, multipurpose liquid concealer 
  • 16 true-to-skin shades 
  • Weightless coverage & soft matte finish 
  • May also be used to brighten & define 
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Foolproof & Flawless

PureMatch, our first-ever liquid concealer, is our easiest, most versatile formula yet. 

Skin-nurturing formula

Botanical oils, waxes and extracts help to soothe, soften and support skin hydration.

easy-to-use applicator

Custom doe foot features a flat edge to cover larger areas and a pointed tip for more precise application. 

skin-tone-based coverage

Multipurpose formula conceals and evens skin tone with natural-looking coverage.

Create natural-looking dimension

With 16 true-to-skin shades to help conceal blemishes, discolouration and redness with natural-looking coverage that looks and feels like skin. 

Find your shade

Match and more!

The beauty of this concealer is that it's versatile for concealing, brightening and defining.

Conceal

Choose the shade that best matches your skin tone to conceal imperfections, even skin and mask discolouration.

Brighten

Apply a lighter shade to areas that naturally catch light to create a brighter appearance.

Define

Apply small dots of a deeper shade to the hollows of the cheeks, along the nose and to the top of the forehead to create definition.