Foundation, it’s the base of all makeup looks, and when done well, can actually be the complete look. Your skin type, desired finish, depth of coverage and skin tone all influence the foundation type and shade you choose. Phew! There’s a lot of elements to consider!
If you’re unable to pop into your local stockist for a colour match, we’ve made it just that little bit easier for you with our online Foundation Finder Quiz. This easy quiz will help you find the right foundation formula and shade in seconds by answering just a few simple questions.
If you're still unsure about which foundation is right for you, we've outlined everything you need to know about our six foundations, from finish, coverage, usage and of course some professional tips!
Powder Foundation for Dry Skin: Amazing Base Loose Mineral Powder SPF 20
Coverage: Sheer to full
Use it if… You have normal to dry skin and are looking for a loose mineral foundation that gives a sheer to medium coverage. Amazing Base Loose Mineral Powder can be applied using a Chisel Powder Brush for sheer to medium coverage or a Flocked Sponge for full coverage.
Pro Tip: Bring this foundation with you when you travel by using our Amazing Base Refillable Brush, a mess-free way to apply loose powder on-the-go.
Powder Foundation for Normal to Oily Skin: PurePressed Base Mineral Foundation Refill SPF 15-20
Coverage: Sheer to full
Use it if… You have normal to oily skin and are looking for a simple, everyday foundation. Our PurePressed Base Mineral Foundation Refill comes in 26 shades for women of all skin tones, is made from micronised minerals and is free of synthetic chemicals. Need more of a reason to love this powder? It is oil-free, weightless and can be used as a foundation, finishing powder and concealer. Apply it with the Handi Brush for sheer to medium coverage or the Flocked Sponge for full coverage.
Pro Tip: PurePressed Base can also be used for highlighting and contouring. Choose colours that are a shade or two darker than your skin tone as a contour powder and a shade or two lighter as a highlighter.
Cream Foundation for Normal to Oily Skin Types: Glow Time Pro BB Cream SPF 25
Finish: Radiant satin
Coverage: Medium to full
Use it if… You have normal to oily skin and are looking for a full coverage foundation to disguise blemishes or dark spots. With Glow Time Pro BB Cream, a little goes a long way. Four small dots of this product will easily cover the entire face and brighten your skin. This nourishing full coverage formula packed with pigment will give your skin a flawless, even finish. Glow Time BB1, BB3, BB5, BB6, BB7 & BB8 offer an SPF 25 while Glow Time BB9, BB11 & BB12 have an SPF rating of 17. The lower rating ensures no ashy finish, which is a common issue when applying SPF on darker skin tones.
Pro Tip: Dispense a half pump onto the back of your hand and dot onto areas of the face where you’d like to achieve coverage. Blend with your fingers or a Blending/Contouring Brush and wait 30 seconds for the cream to dry down and reveal its true shade.
Liquid Foundation for Dry or Mature Skin: HydroPure™ Tinted Serum with Hyaluronic Acid & CoQ10
Use it if… You want intensive hydration and to even skin tone with sheer coverage. HydroPure Tinted Serum is an ultra-hydrating tinted serum with Hyaluronic Acid that helps to plump, soothe, and blur lines. Not only does this serum look attractive, it does wonders for the health of the skin, while providing a sheer tint to help even skin tone for a dewy, youthful look.
Pro Tip: Top with your favourite foundation for additional coverage and broad spectrum sunscreen for all-day SPF protection. We recommend our Amazing Base Loose Mineral Powder or PurePressed Base Mineral Foundation Refill.
Lightweight, Cream Foundation for All Skin Types: Dream Tint Tinted Moisturiser SPF 15
Coverage: Sheer to medium
Use it if… You want the no-makeup- makeup look that offers lightweight coverage and a smooth finish to the skin. Dream Tint can be applied with your fingers, just like any other moisturiser. While the coverage is sheer, the results are impactful. Dream Tint gives a soft-focus effect that helps minimise the appearance of fine lines and enlarged pores while protecting the skin with SPF 15. Great for teenagers and men that react to normal sunscreen and women searching for an effective, good-for-you tinted moisturiser.
Pro Tip: Dream Tint is oil-free, so it is a great base for oily skin. It can be used to extend the wear of our mineral powders when used as a primer.
Liquid Foundation for Oily Skin: Beyond Matte Liquid Foundation
Coverage: Medium to full
Use it if… You are looking for a multitasking product or a liquid foundation for oily skin. Beyond Matte Liquid Foundation is a three-in-one product, combining your primer, concealer and foundation in a buildable and stay-put formula. It's rich in skin-loving ingredients that work to create the appearance of a smooth, even complexion, to reduce the appearance of shine.
Pro Tip: There's no need to use a seperate primer with this foundation! Finish your look with a dusting of our PurePressed Base Mineral Foundation Refill for your all important SPF!
How to Make Your Foundation Last Longer: Smooth Affair Facial Primer
Use it if… You need your foundation to last longer throughout the day. Smooth Affair Brightening Face Primer is a skin-quenching primer that helps to prepare the skin for makeup application, allowing easier application, staying power and added skin hydration. The clean, botanical formula includes orange and citrus derivatives, which work to lock moisture into the skin and deliver a bright, radiant glow to the complexion. Suitable for all skin types and our Smooth Affair Primer family also offers Mattifying and Illuminating.
How to choose the right foundation shade
We’ve all heard that most women are wearing the wrong foundation shade, but that doesn’t have to be true for you. When testing foundation shades on yourself, follow these three steps:
- Apply a stripe of foundation on your jawline (we usually do this with two or three shades for comparison).
- Spray it with one of our Hydration Sprays to set the minerals.
- If it looks like it’s disappeared on your skin, that’s your shade.
If you want a personalised foundation prescription now, take our Foundation Finder Quiz to see which of our mineral foundations is right for you and which shades best match your skin tone.