PureBrow® Brow Gel

$52.00
/
Tax included. Shipping calculated at checkout.

A creamy brow gel to add flexible hold and fullness while grooming brows into place.

net wt. 4.25g

Shade

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A conditioning brow gel that shapes, defines and enhances brows while helping keep hairs looking smooth and manageable. The formulas combine botanical extracts and conditioning ingredients to create naturally groomed brows, with tinted shades adding visible fullness and Clear providing flexible, colourless definition.

Features and benefits
• Creamy gel provides flexible hold while grooming, shaping and visibly thickening brows.
• The micro-spoolie brush allows for targeted, manageable application.
• Available in Clear and six natural-looking shades to add colour, depth and highlights.

Find your shade
Choose a shade based on your hair colour, no more than about half a shade darker. Tinted shades: Ash Blonde, Neutral Blonde, Medium Brown, Dark Brown, Auburn and Soft Black. Clear provides colourless definition.

How to apply
Lightly brush gel onto eyebrows in the desired direction to add depth and keep hairs in place. Watch the application video further down this page.

Tip
Clear PureBrow Brow Gel can also be used as mascara for dark lashes.

Tinted shades: Ash Blonde, Neutral Blonde, Medium Brown, Dark Brown, Auburn and Soft Black

Aqua/Water/Eau, Algae Extract, Cera Alba (Beeswax), Stearic Acid, Glycerin, Copernicia Cerifera Cera, Hydroxyethylcellulose, Panthenol, Hydrolyzed Wheat Protein, Limnanthes Alba (Meadowfoam) Seed Oil, Oleic Acid, Raphanus Sativus (Radish) Root Extract. [+/- (May Contain) Iron Oxides (Ci 77489, Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891), Chromium Oxide Greens (Ci 77288)] 

Clear

Aqua/Water/Eau, Glyceryl Polymethacrylate, Spirulina Platensis (Algae) Extract, Glycerin, Raphanus Sativus (Radish) Root Extract, Chondrus Crispus (Carrageenan) Extract, Lonicera Caprifolium (Honeysuckle) Flower Extract, (and) Simmondsia Chinensis (Jojoba) Seed Oil 

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.

Key ingredients

Tinted shades: Algae Extract helps condition brow hairs; Hydrolysed Wheat Protein helps hair feel thicker and visibly adds volume; Meadowfoam Seed Oil helps hydrate hair and improve manageability.

Clear: Algae Extract helps condition brow hairs; Jojoba Seed Oil helps hair feel stronger and thicker.

Clear is vegan. Ash Blonde, Neutral Blonde, Medium Brown, Dark Brown, Auburn and Soft Black are not vegan (contain beeswax) and contain Hydrolyzed Wheat Protein. If you have wheat or gluten sensitivities, contact us before choosing any shade, including Clear, and check the ingredient list on the packaging.

Cruelty Free

Cruelty Free

Talc-Free

Talc-Free

No Synthetic Fragrance

No Synthetic Fragrance

Soy Free

Soy Free

Pairs well with

PureBrow® Brow Powder - jane iredale Mineral Makeup Australia
PureBrow® Brow Powder
$52.00
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Pro Series Vegan Makeup Brush - Eye/Brow Brush - Jane Iredale Mineral Makeup Australia
Eye/Brow Brush Ⓥ
$44.00
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What's In It?

  • A marine-derived botanical extract that helps hydrate, condition and support a healthy-looking appearance.

What it does

Shapes and defines brows while conditioning the hairs, helping create a smoother, more groomed and naturally fuller-looking appearance.

THINK:

  • Conditions and smooths
  • Natural-looking finish

Suitable for: anyone wanting groomed, defined and naturally fuller-looking brows with added conditioning benefits.

The Jane Iredale Routine

Your skincare makeup steps.

Complexion

Complexion

Start with a weightless base that lets your natural texture show through.

Shop this step
Conceal / Correct

Conceal / Correct

Target where you need it most.

Shop this step
Cheeks

Cheeks

Bring warmth back to the complexion with a soft wash of colour

Shop this step
Eyes

Eyes

Define and enhance with formulas gentle enough for even the most sensitive eyes

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Lips

Lips

Finish with colour that cares for lips as it wears

Shop this step
Complexion
Conceal / Correct
Cheeks
Eyes
Lips

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  • 5 stars: 151 (62%)
  • 4 stars: 33 (14%)
  • 3 stars: 24 (10%)
  • 2 stars: 19 (8%)
  • 1 star: 17 (7%)
J
Jessica
Great product!

Love this brow gel!

Hi Jessica, we're thrilled to hear you love the PureBrow® Brow Gel! Thanks for your wonderful review and support.

E
Eliza
Excellent

Great item to fill in brows

G
Giselle

Fantastic, like all Jane Iredale products.

A
Aida
The products are good. The

The products are good. The customer service is amazing.

i
iwona
:-(

:-(

O
Olga
Good fixation without stickiness for

Good fixation without stickiness for my thick brows.

S
Sheila
Coats the hairs but doesn’t

Coats the hairs but doesn’t smudge on skin like other brands.

S
SANDY
Eyebrow gel

Does not work like I'd hoped it would. The eyelash conditioner works better in it's place.

R
Rachel

My go to brow gel!

R
Rebeccah
Non-sticky good brow gel

Lightweight and clear brow gel. Not sticky like some. I use it on top of brow pencil to help seal the product and hopefully tame the course middle aged brow hairs that have a mind of their own.

H
Heidi
This formula is very liquid

This formula is very liquid for an eye brow gel, and it's dark black, more like a mascara, which is what I thought I could use it for but it just doesn't work. It makes a mess out of my upper and lower lids every time I blink. I would not recommend.

c
carol
Color was too dark for me

I have very dark brunette, almost black hair and this brow gel in soft black was much too dark and heavy looking for me. I much prefer the PureBrow:tm: Precision Pencil which you can better control the amount of color that goes on your brow.

T
Trish

Perfect shade and consistency

k
karen
Great product

My sensitive skin likes it and the color is good for my gray brows.

R
Ruth
Great for thinning eyebrows.

PureBrow Gel is great. I have thinning brows, and it fills in the blank spots and blends my still existing brows to make them look full and natural. I have been using it for many years.

M
MandyAZ7
Not for me

Maybe it’s user error. However, I just cannot get this gel to look natural on my eyebrows.

J
JANE
DARKER THAN I THOUGHT

DARKER THAN I THOUGHT

J
Jay
My favorite brow gel

I've been using this for years. I much prefer this packaging to the new packaging. The new packaging applicator is so tiny. Keep this one please! : (

M
Morgan
Excellent product

Works great

S
Susan
Great product

Great product

T
Tatsiana
Good but not perfect

I have it in clear shade. It is good enough, but not perfect for me. My brows are stiff, and I would like them to be more fixed. Would recommend for thin and soft brows.

c
cathy
Smile

Happy with this convenient way to perk up my eyebrows.

D
Debra
Light weight gel

This didn’t meet my needs. I need something that will control my brow a bit better. This just doesn’t have a thick enough gel to control. Not that my brows are totally out of control. Just have a few hairs that have a mind of their own.

H
Helen
Feels cool to skin but

Feels cool to skin but too soon to comment further.

J
Jill

Adds definition with a natural look.

P
Patricia
Love these more than the

Love these more than the new gel brow.

K
Kathleen
PureBrow Gel works great

I have been using the PureBrow Brow gel for quite a few years now. I love it.

B
Barbara
Easy to use. Looks natural.

Easy to use. Looks natural.

J
Jennifer
Must have !!! 100% the best eyebrow wand !!

This is the BEST eyebrow make up ever!!! I get compliments all the time how great my eyebrows look !!! Must have and will never use anything but this !!! :heart_eyes:

T
Tammy
I have been using PureBrow

I have been using PureBrow to cover the gray in my brows for over 10 years. It applies easily and, once applied, I truly forget about it - it stays all day, even through sweaty workouts and time at the pool or beach. Between coloring, I also use PureBrow to touch up grays that pop up at my hairline. I'll never be without PureBrow unless Jane Iredale stops making it!

S
Sara
My favorite

My very favorite eyebrow color for many years. I like the consistancy, the amount of color, and the full-size brush.

L
Lynn
This is my first time

This is my first time using this product and I really like it. It gives a great finish and is easy to work with. I am a light brownish hair color - #7 blonde - and I bought the lightest color which worked perfectly for me.

B
Beth
My brows are thinning and

My brows are thinning and have white along with my dark brown hair. The brow gel help make them seem thicker and makes the white not as noticeable.

C
Caitlin
I am not very impressed

I am not very impressed with this brow gel because of the applicator wand. I think the wand is too big and carries too much product, making it hard to apply because more gel goes on my brow than I need.

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